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杨锦标:从修井工到酒店五星少帅

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2009-02-13 13:11 | 只看楼主 树型| 收藏| 小 中 大 1#

杨锦标:从修井工到酒店五星少帅

站在甘肃省唯一的五星级酒店――阳光大厦的一楼大厅,凝视两层楼高的廊柱,杨锦标语调平和,“要是没有这根廊柱,大型水晶灯从穹顶垂下,那将会更加漂亮”。6年前,石油工人出身的杨锦标,从玉门转战省会兰州,硬是把18层高的商住综合楼改造成了一家星级酒店。蓝色花格衬衫,银白色领带,富有亲和力的笑容,举手投足间,杨锦标透着绅士的儒雅。不知从何时起,人们称其为这家酒店的“五星少帅”。

  出身修井工

  25年前,高考落榜、技校毕业的杨锦标,还算幸运地走进“新中国石油的摇篮”――玉门石油管理局,在偏远的鸭儿峡油矿当了一名修井工。 杨锦标一门心思要干出点名堂。常年野外作业,可即便是最艰苦的时候,杨锦标依然坚持着自己的两个爱好,始终没有丢掉数理化,始终坚持练练毛笔字,写写报道,舞文弄墨。 功夫不负有心人。杨锦标从一名普通的修井工到班长再到车组长,从队部的办事员到团支部书记再到工会宣传部部长。 1992年,杨锦标出任局工会文化宫主任。短短一年时间,文化宫经营收入达到过去10年的总和,一举摆脱经营长期徘徊不前的困境。 这期间,一场大雪让大家认识了杨锦标的性格。大雪纷飞,时任局工会主席的田玉军带客人参观文化宫,因为积雪,客人摔了跤,此时文化宫主任杨锦标却不在岗。随后赶来的杨锦标遭到工会主席训斥,主席临走发话:“不把雪扫完,不许回家。” 杨锦标一个人在漫天的雪地里开始“与雪共舞”,有职工主动帮忙,被他一一谢绝。直到凌晨2点,风住雪停,整个文化宫被清扫得干干净净。此时,杨锦标也成了“雪人”。 从修井工到政工干部,从政工干部再到企业管理者,倔强的杨锦标从不服输。 玉门人饮水条件差,杨锦标于是向上级提出合理化建议,新建纯净水厂。“谁提议,谁负责”,就这样,杨锦标被任命为纯净水厂厂长。 仅仅一年时间,水厂年营业收入达300多万元,当年收回投资,80%的玉门人喝上了纯净水。

  用心做事

  走马上任阳光大厦总经理,杨锦标可谓“受命于危难之际”。 1999年,玉门石油管理局在兰州投资的一块6亩多的房地产遭遇“寒流”。原先设计为商场兼商住楼的综合建筑,少人问津,被迫转型,目标是一家四星级酒店。 更为棘手的是,因为原设计的综合商住楼在相对狭小的空间内拔地而起,挡住了一侧居民楼的采光,引发一场有关采光权的官司。这是全国首例“阳光官司”。 上任伊始,杨锦标第一次爬上只有简单内装修、等待改变用途的18层楼楼顶,扔下狠话:“干不好,我就从18层楼顶上跳下去。” 更令人叫绝的是,杨锦标等决策者,以“还你阳光”的胸怀,为酒店取名“阳光大厦”。 6年后的今天,杨锦标用4个字总结自己:用心做事。 “五星级酒店到底是什么样的?”杨锦标把目标锁定在了心目中最有名气的广州花园酒店,南下拜师学艺。 从顶岗一名普通的服务员干起,整理房间,迎送宾客,值守夜班;上空调机,装管线,清洗碗筷,杨锦标几乎干过了酒店服务的每一个岗位。 杨锦标的“用心做事”,在阳光,被推崇信奉:“没有多少大事等着我们去做,只要我们把每件小事都做好,积累下来就是大事。” 杨锦标的“严细精神”,更是凝练为“细节决定成败”,写进公司的经营理念。 综合办公室主任李昱江对此感受深刻:一篇长达万字的文稿,杨总可以挑出错别字,甚至是标点错误;出差在外,换洗下来的衣服他都要整整齐齐地叠好装进塑料袋。

  隔行不隔山

  一份颁奖词这样描述杨锦标:从修井工到“五星少帅”,奋斗时的从容镇定,成功后的理智平和,让个人梦想和阳光大厦的辉煌定格,成就了“隔行并不隔山”的兰大MBA经典案例。 俗话说,“隔行如隔山”。但杨锦标用他的生动实践,写就了“从一个‘握惯刹把和铁锤’的石油人成功跻身酒店业”的传奇故事,打破了高星级酒店经营管理“前3年亏损”的惯例。 阳光大厦成立之初,曾有人预言:“阳光,3年之后再说。”言下之意,阳光,经营不过3年。 同样带着疑问的还有当时加盟阳光的郑静。有过包括澳门假日酒店在内的3家酒店工作经历的她,心中疑惑:“一群采石油出身的人,能管好一家五星级酒店吗?” 已是阳光大厦有限公司总经理助理的郑静,如今对阳光有着不容置疑的忠诚,她惊叹于杨锦标为首的石油人的智慧。“他们隔行不隔山。” 2006年,阳光大厦荣登《福布斯》50家“中国最优商务酒店”榜单。杨锦标本人也晋升为国家级星评员,有着“陇原酒店行业第一人”之称。全国总共有120个国家级星评员,且大多为行业主管及专家学者,五星级酒店的老总只有三十几人。 作为一名来自西部地区的国家级星评员,起初去评星,对方总以为“欠发达地区来的,没什么了不起的”,但杨锦标用专业赢得尊重。2004年,杨锦标赴四川参加评星,对方是法国人在管理,刚开始法国人态度傲慢,一天后立马态度大变。“亲身参与过酒店改造”的杨锦标在“实操”方面的优势很快显现。检查卫生间,杨锦标打开小便池底下的滴露盖,不看上边看下边,直指卫生管理漏洞,老外的脸色红一阵白一阵。 在别人眼里,杨锦标跨行业多次转换角色,每次都能成功,极富传奇色彩,到底是何种力量在起作用? 郑静佩服总经理杨锦标的学习力和执行力。她由衷感慨,自己从事酒店管理的经历要比杨总长,但每一次讲起酒店管理,杨总总能带给自己一些耳目一新的东西。 “他,既果断又周全;既严厉又富有人情味;是一个时尚阳光的领导人。”郑静如此评价,“执着地用心去做事,正是杨总成功的关键所在。” 爱看电视剧《亮剑》的杨锦标,醉心于李云龙所率领的独立一团不甘平庸的精神,永不服输的劲头,嗷嗷叫的士气。 无疑,这也是杨锦标所带领的这支团队的真实写照。 现如今,每到傍晚,只要没有太紧急的事,杨锦标都要和值班经理穿起便装,沿黄河走一走,踩踩碎石,聊聊家常,顺便安排当天工作。
 

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2011-05-21 10:04 树型| 收藏| 小 中 大 2#

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